Tomima's Blog

In a video that’s just gone viral, Buzzfeed asked a group of men to wear a bra for a week. It seems they learned the hard way what women...

HerRoom is happy to announce we’re now carrying Heidi Klum’s new lingerie line, filled with sexy,  fashion-model-worthy pieces. This line...

Valentine’s Day is like a little piece of spicy candy in the middle of the winter blahs. It’s a great opportunity to liven up a lingerie...

Every once in a while I see an article about a proposed earth-changing invention in bra technology. It seems that lots of people want to...

Pantone’s announcement of their color of the year has become quite an event in the media, fashion and design worlds. It’s no surprise...

As any business, especially an online retailer knows, customer service is a crucial key to success.  At HerRoom, I have a great team in...

Guys–we understand. You’d love to buy her something sexy and luxurious, but walking into a lingerie shop is right up there with getting a...

Rapper Nicki Minaj chose this Parfait by Affinitas Charlotte bra and panties for her Halloween costume. We think it works just as well...

HerRoom’s buyers are getting the scoop on all the new trends, styles, collections and brands at Market Week this week. Stay tuned for all...

If you’ve ever gone up or down a band size, you may have noticed that suddenly your bra’s cup size seems wrong. “But I bought the exact...

The Met Gala, which kicks off the Metropolitan Museum of Art’s Costume Institute fashion exhibit, is undeniably the most fashionable...

Looks like our servers took Mother’s Day off, but there’s still time to shop HerRoom and HisRoom. Take 20% off over 300 brands, including...

#lingerie #MensUnderwear #sale #WomensLingerie

As if Russia hasn’t had enough bad press lately, now it’s going after women’s panties.  The Eurasian Economic Commission, which consists...

The Golden Globes Awards show is one of my favorites–everyone is a little looser than at most shows–perhaps due to the food and drink...

These days, many consumers actively seek out products made in the U.S.A. With so many products outsourced, American manufacturing is...

One of the most common issues we hear about from our customers at HerRoom is nipples being visible through a bra and how to avoid this....

Have you ever been certain of your bra size, and tried one on with those same measurements only to find it didn’t fit or looked awful?...

If you read this headline and wondered whether my blog veered off course from our usual topics, fear not. It’s my tongue-in-cheek way to...

Remember the Curvy Kate “Star in a Bra” contest I told you about a few weeks ago? Public voting is now in full swing. Be sure to visit...