CEO Tomima Edmark founded HerRoom.com in 1998 to give women a way to effortlessly purchase lingerie online. Shortly after, HisRoom.com was created to offer men the same convenience and simplicity in shopping for undergarments online.
Today, HerRoom.com is one of the largest online retailers in women's lingerie and offers not just bras, panties, thongs, and sexy lingerie but also swimwear, sleepwear, shapewear, hosiery and much more.
HerRoom.com is unique because we believe in providing our customers with as much information as possible about each lingerie item. Our team works hard to carefully vet each product, write a unique description, and photograph it from several different angles to create a positive, well-informed shopping experience.
Below, you’ll find an assortment of comprehensive and fit-focused video tutorials created just for you. In these videos, you can learn all the details and insider information you could ever hope to have about bra fitting, lingerie shopping, undergarment solutions, and much more. Because we first-hand access to brand and design leaders in the lingerie market, we're able to ask them pointed questions, conduct comparisons, do the research, and sit down with top professionals to get the best possible answers for you. In these videos, you’ll get more in-depth information than you could ever receive from any in-store fitter or lingerie store owner. And, it’s all in the comfort and privacy of your own home!
You are the company you keep. Over the years, we have developed relationships with top brands that care about quality as much as we do. We work with an extremely wide variety of established vendors so you can find the right brand for your aesthetic and budget. Here are just a few of our friends in the business.